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Tuesday, May 26, 2020

Examining NBA Expansion on cardboard

Expansion is always a great thing for a sport. Since the NBA began getting cards regularly in 1969-70, 16 teams have joined the league, which is one more than half, as the NBA currently stands at 30 teams. Today I will break down how each team's addition was handled on cards.

1970-71: Buffalo Braves, Cleveland Cavaliers, Portland Trail Blazers
With a three team expansion, this is the largest increase in new clubs since the formative years of the league, when clubs came and went on a much more fluid basis. The ABA had been making inroads -launched in 1967- and the NBA both realized there was more the sport could support and head off the ABA getting these cities before they could. The cards do not make anything special of the new teams, in fact, the majority of the cards in the set didn't even show the jerseys properly because it was unlicensed by the NBA.
Many of the cards in this oversized set are close ups, cropped so that the logo doesn't show on the uniform, or, like in the case of Em Bryant, the logo has been painted over. The Buffalo Braves would eventually become the Los Angeles Clippers.

1974-75: New Orleans Jazz. In '74 New Orleans would get their first team, which would stay in the city until only 1979, when it moved to Utah where it remains. It was the first time expansion was specifically commemorated on a card.
 Thinking about this card- which I got within my first two years collecting the NBA, and scanned years ago, is what prompted this post. I was actually scanning Pete Maravich's 1979-80 Topps card, which led to my thinking about this card, and I realized this is something I would be able to write about.

1976-77: Denver Nuggets, Indiana Pacers, New York Nets, San Antonio Spurs
The ABA folded and was absorbed by the NBA after the 1975-76 season. Bitter rivals, the NBA conquered and swallowed whole the upstart league, bringing in four of the clubs. Since the teams were all well established already, and had been getting cards in the Topps sets since 1971-72, nothing was made of their joining the new league. The cards for the other ABA teams simply stopped showing up in the sets.
Erving would never actually play for the Nets in the NBA. His contract was sold to the 76ers.
These are technically the first NBA cards for each team- the lowest numbered card in the 1976-77 set.  The game action images are actually all from ABA games for these 4 teams in the entire set.

1980-81: Dallas Mavericks
The Mavericks, much like the three teams from a decade earlier, just show up with new cards of players in airbrushed uniforms.
Because the Mavericks joined the league in time for Topps's worst set design ever, the cards appear super thin. All of the images from this set have been cropped properly in PhotoScape- none of the actual cards have been separated.

1988-89: Charlotte Hornets, Miami Heat
The late 80s saw 4 teams added to the NBA, almost bringing it to it's current setup. By this time Topps was out of the NBA, Star had come and gone, and Fleer now had the exclusive license...for this country.
The Fleer set would have "drafted by" banners, but maintained the original team's colors. The first card to actually show the new teams in action are actually from a Spanish playing card game, but interestingly, they did not include any Miami Heat players.
1989-90: Minnesota Timberwolves, Orlando Magic
For the first time in NBA history, there are two major sets in a single year, and for the first time since Star, there are cards showing game images from the season the cards were issued in.



Fleer again went with a banner, but this time the borders are in the new team's color. Hoops, the first NBA set ever with two series, didn't include any cards of either team in series 1, but made up for it in a big way with actual action photos...mostly...in series 2.

1995-96: Toronto Raptors, Vancouver Grizzlies
The 1995-96 expansion teams have always carried a particular favor with me- I discovered the sport during the 1995-96 season, so while I didn't see them from the very beginning, I did get in on the ground floor. They also had the most cardboard coverage of any expansion teams, both due to the fact that there were significantly more sets produced, and it was the 1990s, the true golden age of cards, and everything was documented well.

 Collector's Choice, Finest, Flair, Metal and Ultra all featured "Drafted by" cards in series 1 and action photos in series 2. I've only chosen to show one example here.
 E-XL, SP, SP Championship, SPx and Topps Gallery all came out late enough in the season that they ONLY include action photos of the teams.


 Fleer, Hoops and Ultra had special subsets for the two new teams. Flair did as well, but the cards looked almost exactly the same as other teams- instead of black on the back, it's team colored, and they lack the pearlescent metallic aspect other teams had.

 Jam Session and Panini ONLY have "drafted by" cards


 Skybox only had a team logo card in series 1, no player cards. All the player cards, using the basic design concept of the set, appear in series 2.


 Stadium Club and Topps both had close-up headshots of the drafted players in series 1, and action photos in series 2.


 Topps also released a special set with the Inaugural Season logo in gold foil. This may have been exclusive to Wal-Mart.












 Note: I don't have any of the Raptors from SP Championship scanned yet.






Both teams also got something no other expansion teams before them did- a card from before they officially existed. 1994-95 Fleer gave a card, showing the logos, of each of the two Canadian teams, with a brief history of how they came to be on the back. I specifically got them out and pulled them up in the scanning order for this post.



2004-05: Charlotte Bobcats
The Bobcats' introduction in 2004 was met with almost no fanfare. This may be due to the fact that many people feel like it was correcting a wrong, and that the Bobcats were just a replacement for the Hornets, which had been moved to New Orleans in 2002. That's not wrong, but for the Bobcats it led to cards like we hadn't seen since 1980-81- they just showed up in sets, varying from photos with the old team but the new team colors, to action photos in late season releases, to staged photos.

























That's not even all the sets, there are a couple I don't have a Bobcats card, or at least scanned, from.
By this point, Series 2s were a thing of the past, unfortunately. As you can see, at this point many of the sets were more about gimmicks than actually documenting the game- which played a role in why I walked away from the sport in 2006, although I now regret it. The Bobcats also got a team logo card issued the year before they joined the league, an insert in Bazooka.

No, your eyes don't deceive you, they are meant as window clings and are all printed in reverse on clear plasticy material.

And that's all of them. There has been renewed talk of possible expansion in the wake of the Coronavirus...each new team has to pay between $10 and 25 million to enter the league, and the NBA may see this as a way to offset the revenue losses from the shut down. (coupled with the success of the Vegas Golden Knights in the NHL) I truly hope it happens. There is talk of a new team in Las Vegas and a new Seattle SuperSonics, which would make many long time NBA fans happy. There's also been a push to restart the Kentucky Colonels, a former ABA franchise, but that seemed to get less traction. I hope it does happen eventually, because there's little that's more exciting than a new franchise entering the sport.

16 comments:

  1. I'm not a basketball fan, but I am intrigued by expansion teams and franchise movement, and this was a fun post. I lost track of just how many rounds of expansion there's been (and that doesn't include the ABA expansion!!!!)

    As someone with no dog in the fight, I'd like to see the return of the Sonics and Colonels before Vegas got another team. I think they'd need to show they can support the Knights and Raiders on an ongoing basis first... but money talks.

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    1. I believe the Golden Knights have sold out every home game ever...there's more than a 5 year waiting list for season tickets...I think they've proven it already.

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  2. It's always nice to see Big Country in a card blog post. And even though I don't follow the NBA... I'd love to see Seattle get a team.

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    1. You should get back in so I can send you cards.

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    2. If I do... it'll have to be after Lebron and AD leave LA. I grew up a Lakers fan and no way I'll come back while they're winning. But honestly... it's not likely. I'd probably dive into soccer before going back to the NBA.

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  3. The Grizzlies have a bit of a cult following in Toronto now after the Raptors title win. It's like the Expos in Montreal. Interest in these former franchises is back in Canadian cities.

    I always thought the Jazz should have changed their name when they moved to Utah. I mean, where in the heck would you go to listen to Jazz in Salt Lake City? It's a fitting name for a NOLA team, but is just confusing as hell for a Utah team.

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    1. The funny thing is that when the original Hornets planned to change their name, they tried to get Jazz from Utah but were flat refused. I've heard Vancouver was trying to get another NBA team a few times, they didn't really give the Grizzlies much of a chance.

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  4. This is really comprehensive, and it's interesting to see just how long ti took to get cards of expansion-team players in the new uniform. I never knew there was a Spanish playing card set, wonder why Muggsy was included but no Heat player?

    I don't recall seeing any 'drafted by' cards in the very few Fleer packs I bought back in '88 and '89, but I do remember flipping through '89 and '90 Hoops cards and thinking that Minnesota would be much better than Orlando because Tony Campbell averaged like 22 points a game and all the Magic players I had in my collection averaged single digits, lol.

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    1. Current year photos on cards is actually pretty rare before the 1990s. 1989-90 Hoops did, the three Star sets did, but you have to go back to 1974-75 to find any more, and even then it was a publicity photo. It's funny too that both the T-Wolves and Hornets became some of my favorite teams, since they were both well established by time I discovered the sport in 1996.

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  5. This is a good idea. I'd like to do this for baseball, but it looks like a lot of work.

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    1. You should do it! It took me less than a half hour to write this post. I spent more time looking for the two Canadian team logo cards and they were in the exact box I thought they were. Of course your sport has a much longer history so it would probably be a little harder for you. But I don't think it would be too time consuming for you.

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  6. Great research, Billy! Nice group of vintage cards there, too. Love the design on those 1976-77 cards.

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    1. I've honestly never thought very much about the actual design of 76-77. I can't get past the postcard size of them I suppose.

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  7. I don't know where to start so I'll just list off some favorites. Ralph Simpson - wish he'd gotten his start in the NBA. Gerald Wallace - Such a great defender and underrated player - too bad his first three seasons were wasted with the Kings. Great logo cards for Toronto and Vancouver. That John Salley smile on the Topps Finest and of course Dr. J on the Nets...not...

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